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The ABSOLUT AKADEMI has been created to add an additional competitive communication edge through education. It is a sophisticated tool for training and education through interactive technology and dedicated people. With the ABSOLUT AKADEMI we continue to build a quality brand culture around a quality product.

The objectives are e.g.

  • to inspire and to motivate
  • to educate people involved in the production, sales and marketing of ABSOLUT, within the ABSOLUT network
  • to increase product and brand knowledge.

The ABSOLUT AKADEMI is only intended for our internal network. If you are interested in taking part of this education, please contact your local distributor to discuss. Please let me know where you are located and I will send you the contact details.

Martin Vigerland Report inappropriate content


  • Hi Martin. I'm a local bar start-up and am interested in having my employees participate in the Absolut Akademi. I am in touch with my local distributing who has agreed to help us with other training as well. Could you please send me more information? I would also be interested in any literature I can provide my employees with as well. Thanks.

  • Dear Lydia,

    Then typically how this will work is that the local affiliate who you are in touch with will get in touch with the ABSOLUT AKADEMI team and book it. What country are you writing to us from?

    All the best


    Martin V
  • So Absolut Vodka Akademi still working, nice.

    I create the tasting sensory and more for Absolut Akademi in 1997

    Lars Douglas Hedberg
  • Hi, I am a collector of Absolut Vodka postcards. Would you know when attendants of the Absolut Akademi were handed out postcards? I have the sets which show postcards of the Absolut Reflexions magazine dd. May-1996 and No. 2/2000. Have their been others?

    Gigi Valenti
  • Hi Gigi

    Thank you for reaching out. I will have to make some research about the postcards. Let me get back to you as soon as I have any more information.

    Best regards,

    Louise Community Manager
  • Hello I would like to know more about Absolut and I would like to know about the visitation, how can I have more details ?
    I would like to come to Ahus. How can I get more details ?

  • Hi Karina

    Thank you for reaching out. Visit center in Åhus is only open for visitors during the summer. But you can reach the centre on +46 44 28 80 23

    Best regards,

    Louise Community Manager
  • How about the visitation of Absolut ?
    I have to be invite ? I want go !
    What i have to do ?

  • Hi Karina

    We are glad to hear about your interest of Absolut. Absolut HQ is based in Stockholm, but we do not take visitors unfortunatley. We hope you will have the patience to wait until Visitor Center in Åhus will open for the summer again.

    All the best,

    Louise Community Manager
  • When is the new Absolut Akademi taking place?

    Absolut crazy
  • Hi Absolut Crazy

    Next Akademi will be running next year, and visit center in Åhus does not open until summer 2017.

    Best regards,

    Louise Community Manager
  • Is ism ossivle to visit Absolut Akademi in Stockholm, im a bartender. Pretty pls???
    Lore Seligson
  • Hi Lore

    Thank you for your interest. Absolut Akademi is only organised for staff, marketers, agency and press. Unfortunately. 

    Best regards,
    Louise Community Manager
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